Hong Hao: Bottom

2009. 05. 23-07. 08

In the fast developing modern society,it has become hard for us to know things as they have turned out to have many sides,and our perceptions rely more on the straightforward appearance of things.This made us to think about how we knowthings,"Hong Hao's "Bottom" series are trying to offer us a fresh perspective.Obtained through scanning,the images of the bottoms of various objects have blurred the originally identifiable property of these things, and present a view that is often neglected in everyday life.The collections of the "bottome"lead us to suspicious about things that are familiar to us in everyday lile.In this series,the reduction of the characteristics of each individual and the homogeneity of forms have gradually eliminated the property of function in these objects and supplied new images based on the highly formalized basic forms of the things.Then strange distance is created between us and these familiar daily objects,and we'll have to think twice about our "perceptions"--do we really know the things that we have taken for granted? It has become a reflection on perception and krowledge. Hong Hao does not only offer us a new view to see things.but more importantly,he tries to re-construct our knowledge about perception.

The "Bottom" series are the speculative extension ol Hong Hao's "My Things" series,in which he has brought his reflections on the relationship belween individual existence and the multitude of consuming goods in the cansumer society to contemporary art practice.The "Bottom"series carry on the theme in depth. Today,consumption has become more repid and convenient,and averyday life has been overwhelmed by large quantities of products in this situation,in-depth cognition has become harder.and the process of knowing things simplitied and stereotyped.All the thing a appearing in Hong Hao's collecled images,calegorized and re-arranged by the artist,show a tendency of homogeneity.We found that the multitude of everyday producis have gradually made cultural dentification impossible.There are neither geograptic nor cultural trails on these hamogenized consumer producis,and the differences lies anly with the shapes and the colars.In the less infermative ages of man's cultural history, cultures af different areas of the world formed ther individual characteristics in a relatively isolated process of developmert,while in modern times,tha expressv communication of intormation and the demand of reducing the production cost have increasingly homogenized the cultures.They have lost their own originallty and submitied to the demand of mass production in consumer society.The ever-accelerating matenal progress has made a contrast to the inert culture development. With all these problems,Hong Hao presents through his"Battom"series his relecton on individual perceptior of things and his challenge to the way of collective existence.

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